Archive for February, 2009

Mariachi’s and Hip Hop

It doesn’t sound like these 2 words go in the same sentence but I have discovered that this is a new trend. Jason and I go to Los Barrios Mexican Restaurant, a local favorite, very often. We were there one night and of course, there are your traditional mariachi’s trying to sell songs to table after table. They found a table filled with all ladies. They were celebrating a birthday or something – it was girl’s night out. The mariachi’s found their gold mine! The mariachi’s begin playing and half way through the song, they mix it up and start singing “Apple Bottom Jeans” by Nelly. They would play hip hop and then finish it off mariachi style. I had never seen anything like it. Jason and I were laughing so hard. They kept going, song after song, mixing hip hop into their mariachi songs. The ladies LOVED it. Too bad I didn’t have my FLIP video camera.

About a month later, Jason and I joined my parents at Los Barrios for dinner. As usual, there was a mariachi band, a different one than from our last visit. I was telling my parents the story about the hip hop mariachi band. They were laughing. As I was telling them the story, the mariachi band there started mixing it up with hip hop. This time I had my FLIP video. Check it out. A guess this is a new trend?

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28

02 2009

Opening the doors for our Youth

I read a great article by Cary Clack in the MySA Life section of the Express News today. Cary Clack spent a day with various groups of sophomores at Sam Houston high school. The negative perception that these teenagers felt they had from the outside was disheartening.

The two most frequent responses were, “low performing” and “ghetto” as in “that it’s a ghetto school.” Other responses included, “that we’re all thugs,” “we’re not going to amount to anything” and “we’re poor.”

Clack goes onto say that some blame the school for providing them with this negative image due to bad academic performances that have been highlighted in the media. However, most of these students believe that they do possess a power within themselves to do something positive to change their image. But they need someone to listen. It’s not only the responsibility of their parents and teachers but it’s also a responsibility of the community. This is so important to recognize.

Many times our youth don’t see the doors of opportunity. They might come from a broken home, parents work too much, or maybe they don’t even have a place called home. How can they reach for the stars if they can’t see the stars? We can’t always leave it up to teachers either. We know they are overworked and underpaid. It’s our (the community’s) responsibility as well.

My uncle is a basketball coach at Jefferson High School. He has been coaching there for almost 20 years. One tradition that he does every year (and has done so for the past few years) is enter his team into a basketball tournament in the Washington DC area. He holds fundraisers to cover the accomodation and transportaion costs. He takes them not because of basketball, but to show them our nation’s capitol. Many of these kids have never been outside of San Antonio or even stayed in a hotel before. They are given this golden opportunity to see something real, not just in the paper or on the radio. We can continue to say oh yes, you can be a lawyer, doctor, politician but when they see these opportunities visually, it becomes more real for them. It gives them that hope that we want our youth to embrace.

Did you see President Obama’s address yesterday? At the very end of his speech, he recognized a very special girl, Ty’Sheoma Bethea. Bethea is a young girl from a school in South Carolina that President Obama went to visit.

a place where the ceilings leak, the paint peels off the walls, and they have to stop teaching six times a day because the train barrels by their classroom. She has been told that her school is hopeless

She took it upon herself to go to the public library and write a letter to the White House and even asked her teacher to pay for the stamp.

“We are just students trying to become lawyers, doctors, congressmen like yourself and one day president, so we can make a change to not just the state of South Carolina but also the world.  We are not quitters.”

President Obama invited her to the capitol to sit in on his address. I saw this girl sitting right next to First Lady Michelle Obama. What a strong, courageous girl. It’s one thing to get our youth to speak up, another thing to get people to listen and yet another to get people to act upon it.

The last portion of Clack’s article mentions that Sam Houston High School will be receiving love from the God Parents Youth Organization (G.Y.O.). This organization was started by a Los Angeles school bus driver, Tanya Walters, in 2005.

She realized that she and her fellow drivers had formed bonds with the teenagers that they drove to and from school every day, and that they could be used to change lives. The route they have driven since starting G.Y.O. has covered thousands of miles and opened hundreds of young eyes to a world that exists beyond some of the toughest streets of Los Angeles. A world many of these kids never new existed. A world many of them never dreamed of seeing.

This program sponsors children that are in schools that are suffering, such as Sam Houston High School, and takes them to places that they never dreamed of ever going: Historical landmarks, college campuses, museums and memorials. Again, it’s giving our youth something tangible to see so their hopes become real.

As I write this, I think about what can I do? I am always intrigued to help our youth, teach them, inspire them. It’s a matter of finding the time and the right organization. I have officially signed up with Junior Achievement and will be teaching middle school students the fundamentals of starting their own business. I can’t wait! I did Junior Achievement 3 years ago and I had such a blast. Our youth can also inspire you.

I will keep you posted on my experiences.

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26

02 2009

San Antonio ADDY’s 2009 – Attack of the Killer Concepts

We attended the San Antonio ADDY’s last night held at the Incarnate Word Sky Room to support Daniela Gauna, Chris Bartel’s girlfriend. Daniela is a student at San Antonio College and her professor submitted one of her creative pieces to the ADDY student competition. She won a Silver ADDY for the non traditional advertising category. She was pleasantly surprised and excited for the opportunity. This was my first time at the ADDY ceremony. The ADDY’s is a competition held by the American Advertising Federation that recognizes creative excellence in various forms of advertising. Some of the companies that were recognized numerous times in various categories were HEB, The Atkins Group, Bromley Communications and Rudkin Productions. The ADDY’s will also recognize students for their creative excellence and it serves as an opportunity for students to network and hopefully land an internship. It’s great exposure.

Overall, I thought the ADDY’s was fun. It was cool to see all the various creative pieces in one room and great to realize that all the work being represented were from individuals located right here in San Antonio. Great job Daniela!

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Skiing at Cypress Mountain – Vancouver, Canada

Last week I was in Vancouver visiting the PEER 1 headquarters. I love visiting Vancouver. It’s an absolutely gorgeous city full of diversity. The PEER 1 office is located in the Harbour Centre (Canadian spelling) in dowtown Vancouver. They have a picturesque view of the Habour with beautiful white cap mountains in the background.

Althought it was strictly a business trip, I found myself skiing in the mountains one evening. It was Wednesday evening, the day before I returned home. I was asking our Marketing team what they were up to that evening and they said a few people were going to go snowboarding. This was at 4:30pm. Really? No way! Cypress Mountain is literally 20 minutes from downtown Vancouver and the ski lift is open until 10pm. Many Canadians go during their lunch hour or after work. It’s apparent because you will see people walking around in snow boots or carrying their snowboards to the office. Although I had zero skiing equipment and hadn’t skiid in literally 10 years, I got this rush of excitement to go.

So Ramon, our Marcom Production Manager, picked me up and off we went up to Cypress Mountain. We met up with a bunch of PEER 1 employees, Canadians and then 3 of us from Texas and Atlanta.  It was so embarrassing because I showed up in my Carlos Santana boots while everyone was in their stylish snowboard outfits. I so looked out of place but hey, I came from the office and had no intention on going skiing. I had to rent everything from pants to jacket to boots and skiis. Everything, including the ski lift, was only $84! Not bad. So there I was in my ski outfit with my skiis and poles while 90% of the people there were snowboarders. It was definitely more “cool and hip” to be a snowboarder. I didn’t care, I wasn’t about to learn to snowboard that night.

We started off on the greens and well, I stayed on greens all night. I had a couple of yard sales but nothing crazy. I just get nervous when I start going too fast and then I lose control. Plus snowboarders jumping all around me made me a little nervous. On our ski lift, we rode over the Winter Olympic snowboard set up. That was pretty sweet to see set up. The entire experience was awesome. Skiing at night, in Canada, seeing the Winter Olympic set up and being wth peers, it was definitely something you don’t do everday…well not for a Texan…well especially not for a San Antonian.

Ramon took my FLIP video and recorded while he snowbaorded down. Here are a few clips.

18

02 2009

A Million Hits

PEER 1 is running a new ad campaign: Is your Business ready for a Million Hits? We have 3 YouTube videos running right now and embedded below is the Slacker. PEER 1 is an IT infrastructure solution provider, offering fully scalable hosting. The message we are trying to get across is simply that as your business grows, we grow with you. If you start off at PEER 1 and your business begins to take off, there is no need to panic and search elsewhere for hosting. With 15 data centers located across North America and offering dedicated, managed and co location hosting, we have a solution for you. Any questions about hosting, please let me know.

15

02 2009